Job Summary: Responsible for supporting specific marketing strategic and planning initiatives and tactics within a region, market, customer, or product segment.Key Responsibilities: * Supports development of product plans for new product lines within respective range of products. * Utilizes macro, market, or technology trends, as inputs into product plans. * Collaborates with Market Segment teams and Account Managers utilizing Human-centered Design (HCD) principles to understand requirements and develop customer-led product plans. * Determines the strengths and weaknesses of the current product by evaluating market effectiveness (including customers and competitors). * Provides input to product road map in support of a specific market segment. * Supports Synchronized Business Planning (SBP) Product Review process as the owner of specific projects within the Master Project List (MPL). * Develops business case and leads Pre-program Planning (PPP) for specific smaller-scale opportunities within the portfolio. Develops value proposition for new products and articulates appropriate position within the portfolio. * Establishes and maintains strong relationships with key stakeholders. * Participates in Product Planning Functional Excellence and best practice sharing within the business. * Supports cross-functional and cross-business unit alignment to the product plan.Competencies: * Financial acumen - Interpreting and applying understanding of key financial indicators to make better business decisions. * Communicates effectively - Developing and delivering multi-mode communications that convey a clear understanding of the unique needs of different audiences. * Global perspective - Taking a broad view when approaching issues, using a global lens. * Manages ambiguity - Operating effectively, even when things are not certain or the way forward is not clear. * Manages complexity - Making sense of complex, high quantity, and sometimes contradictory information to effectively solve problems. * Plans and aligns - Planning and prioritizing work to meet commitments aligned with organizational goals. * Strategic mindset - Seeing ahead to future possibilities and translating them into breakthrough strategies. * Data Analytics - Discovers, interprets and communicates qualitative and quantitative data; determines conclusions relying on knowledge of business or functional frameworks; simultaneously applies statistics, data validity, data visualization, and problem solving approaches to effectively extract meaningful patterns and business insights; presents conclusions and outcomes that enable data driven business decisions. * Articulating Value Proposition - Interprets internal and external customer needs based on relevant application; explains and demonstrates products, solutions, and services to distinguish strengths and weaknesses to meet customer's specific needs to differentiate against competition. * Deriving Market Insights - Researches and collects market and competitor's product data, trends, and positioning using a variety of primary and secondary sources; analyzes the information to develop strategic responses, propose projects and solutions, and appropriately allocate resources in order to maximize business value. * Deriving Product Needs - Distinguishes desirable market attributes by studying market insights and translating these into relevant product capabilities * Market Analysis - Researches information using meaningful and valid sources and data to expand your knowledge of markets; analyzes findings by connecting dots and identifying trends to create a coherent image of the market; summarizes relevant insights by condensing, prioritizing, and translating how these impact our business. * Product Tradeoff Evaluation - Compares and contrasts the interplay of potential product features, regulatory and customer requirements, budget, and technical capabilities to evaluate and decide what can be offered to win in the market. * Scenario Planning - Create alternate scenarios each including an assessment of variances to business or financial goals, strategy, vision, and capabilities to enable strategic decision making. * Values differences - Recognizing the value that different perspectives and cultures bring to an organization.Education, Licenses, Certifications: * College, university, or equivalent degree in sales, marketing, technical or a related subject required. * This position may require licensing for compliance with export controls or sanctions regulations.Experience: * Lead off-highway light duty and heavy duty product portfolio, product roadmap and product development management * Lead new product pricing * Segment marketing * Projects and business supports
职能类别：汽车项目管理 关键字：项目管理非道路发动机新产品引入产品定价客服服务